Women and some men have been wearing cosmetics for centuries; how and why they wear makeup has undergone remarkable changes. Ladies throughout history always challenged the norm when in search of idle cosmetics, and this has played a unique role in its evolution. These changes in makeup trends while fascinating, have paved the way for innovation which has supported the growth of the cosmetics industry in Nigeria. In essence, makeup artistry, as a profession, has advanced dramatically, with some graduates relying on makeup businesses as a full time means of employment, SUZAN IRONSI writes.
The makeup artist’s interest is in enhancing the human body, especially the face, by applying makeup and prosthetics for theatrical, television, film, fashion, magazines and other similar productions including all aspects of the modelling industry. The introduction and growth of the over 1000 pageant platforms in the country, the development of wedding photo shoots, red carpet looks have continued to sustain makeup artists. Internationally, awards are given for this profession in the entertainment industry, which include the Academy Award for Best Makeup and Hairstyling and other entertainment industry awards such as the Emmy Awards and the Golden Globes.